The Insurance sector companies has been long fighting for acquiring new customers, by leveraging the competence of their sales force, as one can hardly identify any kind of differentiation in their offering.
This latest ad of Bharti-Axa certainly strikes the right emotional chord of the Indians by their very lucrative "assurance". Indians by nature are real skeptics when it comes to investing their money , but this ad would surely give impetus to their investment plans in Bharti-Axa and thereby help them break the clutter.
This latest ad of Bharti-Axa certainly strikes the right emotional chord of the Indians by their very lucrative "assurance". Indians by nature are real skeptics when it comes to investing their money , but this ad would surely give impetus to their investment plans in Bharti-Axa and thereby help them break the clutter.
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1 comments:
For businesses out there, it is important to assess their needs and financial status first before they acquire business insurance.
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